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35 Best Free WordPress Plugins in 2021

Last Updated on April 14th, 2021

Published on May 25th, 2013

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Are you looking for some purpose-oriented free WordPress plugins to improve your website? Then you might find our collection quite useful!

We’ve handpicked the best WordPress plugins that can enhance your website in terms of:

  • Performance
  • Security
  • Design.

And the best part is that these plugins are entirely free, professional solutions that either have been around for many years or are growing in popularity at the speed of light.

So this post is particularly suitable for:

  • WordPress newbies
  • Those who want to improve their websites in the new Gutenberg WordPress era (the WordPress tide is turning, and the switch to Gutenberg is inevitable)
  • Everyone who’s looking for site-agnostic, not niche-specific free WordPress plugins.

If all this sounds like you, let’s go.



It’s the friend of front-end developers. It lets you design complicated-looking interfaces and pages without the need to know to code! Making coding accessible to anyone!

Other features are:

  • Drag-and-drop
  • Easy to use

Get Elementor


Purpose: an easier content editing and creation in Gutenberg

coblocks free wordpress plugin

There is already more than a dozen of WordPress blocks plugins for Gutenberg that are aimed at advanced content editing. We’ve chosen CoBlocks for at least three reasons: it’s a really powerful and professional tool, it’s recommended by many users as well as the founder of WordPress, and, finally, our test-run was quite seamless!

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Apart from traditional blocks, such as galleries or icons, the plugin is bundled with multiple unique blocks: the contact form block, the click-to-tweet block, the media card, and more. Unlike some other competitors, CoBlocks enables you to have a good layout control with the row block.

The plugin can also boast a feature-rich configuration panel for almost every block, which allows users to tweak even small design and layout details of the content elements.

If you are a designer, you can still safely use Elementor page builder, which works smoothly with Gutenberg and other block plugins. Other free alternatives that have been making waves are Kadence Blocks, Atomic Blocks, and Getwid.
Get CoBlocks


Jetpack free WordPress plugin

Jetpack is one of the most used multipurpose WordPress plugins. Since it takes care of multiple important things, it’s a great solution for users who don’t know much about WordPress.

The plugin is doing a good job at spam filtering, uptime and downtime monitoring, and security checks. Among the key features for the website management are the social media functionality (share and like buttons, post auto-sharing to social media), functional Carousel slideshows, a contact form module, CDN to speed up image loading on the website, related posts functionality, portfolios, tiled galleries, site stats on views and comments, to name just a few.

It works only through the connection with a WordPress.com account, but it’s completely free. The plugin is worth taking a look since it may eliminate the need to install multiple plugins and manage all of them separately.

, if you want to take care of many things, with just this plugin, Jetpack is a great solution. It is a blogger’s dream come true.

Get JetPack



WordPress sites do have sneaky paywalls to backup their plugins. You can easily backup the file, but retrieving it seems very hard or not that simple. With UpdraftPlus. no problem will arise such as that. This plugin allows you to create backups of your WordPress site easily and restore them just as easily.

Included features are:

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  • Cloud access
  • Scheduled backups and restoration
  • Optimized for speed

Get UpdraftPlus

Gutenberg Blocks Templates

Purpose: free ready-made design solutions for the Gutenberg Editor

design library gutenberg free wordpress plugin

This awesome plugin addresses a significant Gutenberg shortcoming: deep layout/column control and pre-made templates. The Design Library is a collection of 50+ professional, free templates crafted by means of the core Gutenberg features – and this dependency makes it a completely reliable and useful tool.

The plugin is straightforward to operate – you can insert the templates in just one click. It comes with the menu of categorized website parts and content elements (headers, columns, lists, testimonials, etc.), which you can insert and customize. In plain words, this plugin prevents you from creating ugly website pages in Gutenberg!

Since it’s a performance-oriented plugin (it’s not bloated with extra heavy styles), you may not worry about its effect on the website speed.

Being made with Gutenberg from scratch, the plugin is agile enough to be extended with other block-enabled plugins to fulfill any requirement. So if you’ve made up your mind on a content blocks library, make sure to grab the Gutenberg Blocks Templates plugin for the most effective website building.

Get Design Library

Beaver Builder

Beaver Builder

It’s another frontend page builder plugin that you can do pretty much all the same things with Elementor for.

As a great alternative for Elementor, this front-end builder is way cheaper and works with WordPress themes well.

Some of its features are:

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  • Content modules: HTML, Photo,
  • Text Editor, Audio, Video, and Sidebar
  • Full-width, column-based layouts
  • Mobile ready
  • CSS customizable
  • Support group

Get Beaver Builder

Envira Gallery WordPress Plugin

Planning to dump a ton of pictures on your WordPress site? Then Envira is your go-to gallery plugin. WordPress includes a basic built-in gallery in its core but is not very flexible and the end-product looks bland.

Envira gallery changes that by giving life to your gallery, as well to your photos. 

Some more of its features:

  • Drag-and-drop gallery builder
  • Mobile ready
  • SEO friendly 
  • Speedy
  • Easy sharing and selling of photos
  • Customize friendly

Get Envira Gallery

Smart Slider 3

Smart Slider

Slider plugins provide you with another way to display media content on your WordPress site. And when it comes to slider plugins, Smart Slider 3 is one of the best you’ll ever find —- and it is free!

Other added features:

  • Live slide editor
  • Unique layouts with layers
  • Responsive, mobile-ready sliders
  • Beautiful sliders to start with
  • WordPress Multisite compatible
  • SEO Friendly

Get Smart Slider 3

Revive Old Posts

Revive Old Posts – Social Media Auto Post and Scheduling Plugin

Crafting and curating posts in your blog can be tasking. What’s even harder is reviving old posts that can be very useful for gathering visitors back to your website. With Revive Old Posts plugin, sharing your old articles on your blog site becomes easy!

This plugin helps you promote your old articles automatically while driving active traffic to your site! It also helps your social media following grow and lets your followers discover content that they might probably miss before.

More of its features:

  • Auto-post
  • Schedule posting
  • Social media analytics integration
  • Content curation
  • RSS to social media

Get Revive Old Post



This boast is the ultimate popup builder and marketing plugin that helps you get more email subscribers, increase sales growth and skyrocket your business.

You can turn website visitors who abandon your WordPress site into subscribers and customers!

This plugin allows you to create beautiful popup forms, email subforms, hello bars, spin-a-wheel opt-ins, and other interactive pop-ups for your site in few clicks!

Other features included are:

  • Prioritizes user experience
  • Smart targeting and personalization
  • 100% mobile responsive
  • Speed
  • Local SEO and SEM plus conversion optimization
  • Drag-and-drop builder
  • Pre-built popup templates
  • Onsite retargeting
  • Smart page targeting 

Get OptinMonster



This plugin represents the next generation of image optimization plugins. Compared to other solutions, this one has new features and moves all processes into the cloud.

It looks at all the images you have on your WordPress site, optimizes them in bulk, compresses it to save disk space while maintaining quality, and serves them through a fast media files server.

Other features are:

  • Format Based optimization
  • Cloud library support
  • image optimization
  • exact used size
  • Compatibility
  • CDN

Get Optimole



Looking’ for eComm? Look no more, WooCommerce is the only way to do and create your online store! This plugin powers more than 42% of all eComm stores globally. And what matters most is, it works!

Some of its features:

  • Open-source solution
  • Customizes pages in minutes
  • Create beautiful, enticing storefronts
  • Rise to the top of search results
  • Choose how you want to get paid
  • Configure your shipping options
  • Simplify sales tax

Get WooCommerce



It boasts perfect 5-star reviews on more than 3,286 plus votes at WordPress.org. If you are looking to display your content via tables on a WordPress site, all you need is TablePress.

Its other features are:

  • Simple interface
  • Excel-like features
  • Google sheet and excel import-ability
  • Offers a variety of FREE add-ons

Get TablePress


Canva WordPress plugin

Not everyone is gifted with an artistic or creative mind. This is where Canva comes in. it helps you create stunning images for your WordPress blog site like a pro without worrying anything about copyright infringement!. 

More of its features:

  • Simple image editing tools
  • Browser friendly
  • Desktop app native
  • Tons of resources

Get Canva


reSmushit - the only free Image Optimizer & compress plugin

Speed is key nowadays, a large image takes time to load and can negatively affect your WordPress site speed and performance. You need to optimize your images for the web before uploading them to your WordPress site.

reSmush.it is the best image compression WordPress plugin, that can automate the reduction of the image file 

More smushy features:

  • Image Optimization
  • Optimize on Upload
  • Cronjobs optimization
  • Can exclude images you don’t need optimization
  • Revert option

Get reSmush.it

Simple Share Buttons Adder

SocialShare Button Adder- Free WordPress Plugin

It is one of the best social media plugins for WordPress. This plugin allows you to easily add soc-med sharing buttons to your blog posts! It can also display share counts for each platform as well as the total number of shares for that given article.

Shared counts are highly optimized for speed, unlike other social media plugins.

More shared features:

  • Social media buttons
  • Mobile optimized
  • Easily customizable
  • Site performance optimized
  • Open-source solution

Simple Share Buttons Adder

Yoast SEO

Yoast SEO is a commodity for almost every type of website; it allows you to skip the hard part of learning the art and science of SEO and set everything up with the plugin’s instructions.

The plugin makes it easy to control keywords, SEO-optimized titles, descriptions, etc. and analyze each page (and the plugin creators are doing a good job at improving the analyzing system on a regular basis). You can also easily manage sitemaps, improve the page navigation and taxonomies, make permalinks SEO-friendly, and more.

Overall, Yoast SEO allows you to pick up the brain of experienced SEO experts to make your website SEO-friendly. The plugin plays well with the Gutenberg Editor.

Get Yoast SEO

Ninja Forms

NinjaForm Free WordPress Plugin

When it comes to contact forms or any type of form, Ninja forms is one of the superb plugins of choice, and it is totally free! This is why they boast a presence on more than a million websites.

Related features are:

  • Beginner-friendly
  • Drag-and-drop interface
  • AJAX form submission: lessen the reload of the page

Get Ninja Forms


All in One SEO

Anneyong Haseo! Nope, it is not a Korean greeting, but it’s an excellent plugin for your search ranking needs. All in One SEO Pack automatically generates meta tags and optimizes your titles for Google and other search engines.

All in One SEO Pack will automatically notify search engines about changes to your WordPress site as well.

AIOSEO added features:

  • Image SEO
  • Schema Markup
  • Advanced canonical URLs
  • AMP support
  • eCommerce SEO
  • Duplicate detection


XML Sitemaps

XML Sitemaps

This helps to improve SEO greatly to create special XML sitemaps which will allow search engines like Google, Bing, Yahoo, and Ask.com to better index your WordPress site.

This helps crawlers to see the complete structure of your site and retrieve it more efficiently. The plugin supports WordPress-generated pages and custom URLs. It also notifies major search engines every time a created post or new content is made.

More of Features:

  • XML sitemap creation
  • Saves settings
  • Auto-post for new content
  • Control and flexibility
  • Speed Optimized

Get XML Sitemaps

WordPress AMP

Purpose: improving your website performance on mobile

AMP free plugin for wordpress

AMP stands for Accelerated Mobile Pages. This popular framework is initially Google’s project, which is aimed at improving the mobile-first web experiences for both website owners and users. Technically, that ‘better’ performance is achieved through delivering simplified AMP-enabled pages, which load in a blink of an eye because AMP cut out the heavy part of the source code of your website.

But don’t worry – the plugin supports different types of content elements, including media, so your website won’t lose its vibe.

This plugin is not just free, it’s definitely the most professional, flexible and mature tool among competitors: it completely addresses the issue with non-canonical AMP URLs (simply put, you no longer need the second /AMP URL), it supports the native styles of your WordPress theme (the mobile version can optionally inherit design of a theme), and it’s in an ongoing development (Automattic and Google among contributors).

Remember that the number of mobile users is growing rapidly, and no matter whether you are an eCommerce store or a blog, AMP is going to boost your metrics dramatically. Moreover, if your users are located in the world regions with slow networks, this plugin is a must.

Get WordPress AMP

Squirrly SEO

Squirrly SEO

This plugin generates recommendations in real-time. Ti enables you to optimize content for your chosen keyword as you are crafting your blog. It also gives competitors insight with suggestions to improve and to outrank similar pages.

It also helps the WordPress blog or site owner market its products. It can measure audience engagement and offer actionable advice to boost your click-through rates. 

Added Squirrly features:

  • Easy transfer of setting to another SEO Plugin
  • Free coaching sessions
  • Noindex option
  • Advanced eCommerce features
  • Google Analytics integration

Get Squirrly SEO


SEOPress on-site SEO - WordPress free plugin

This one is a powerful plugin that’s completely white-labeled and free from ads. Ti comes with features that enable you to fully optimize your WordPress site. You can also custom-build your XML sitemap, manage redirections, analyze content, keywords, and more!

SEOPress is fully integrated as well with Google Analytics, enabling you to track your optimization efforts. This also helps in content writing creation.

Related features:

  • Intuit setup wizard
  • Support for unlimited keywords
  • Image SEO
  • Social Media Monitoring
  • Dynamic title and meta descriptions
  • Custom canonical URLs
  • Noindex support
  • Free tutorials

Get SEOPress

Rank Math

Rank Math

This is a feature-rich SEO plugin that is very easy to use. Ti comes with an intuitive setup wizard and smart features like automation. This helps beginners in optimizing their content with just a few clicks.

It is also integrated with Google Search Console and keyword ranking tools. It is a module-based system that enables you to pick the features you need without overloading your WordPress site with unnecessary functions.

More Rank Math Features:

  • Schema markup
  • Advance SEO auditing
  • Redirect manager
  • Local SEO
  • Internal linking suggestions

Get Rank Math 

Internal Link Building

Purpose: enhancing the internal page links for better SEO

internal link builder

This is a nice lightweight utility to help you improve the inner structure and crosslinking of the website pages. It allows you to add the keywords you use or want to rank for and then assign the needed URLs to them. Once it’s configured, the specified keywords will be linked automatically once they appear on a page.

As for the settings, you can go pretty deep – add a nofollow parameter to the links, bulk upload keywords, set up case-sensitive restrictions, easily link to sources you reference the most, assign multiple keywords to one URL (a huge helper for affiliate marketers) and more.

Overall, the Internal Link Building plugin can serve as an effective SEO helper as well as a great management tool for blogs that earn money from affiliates.

Get Internal Link Building


SEMRush - WP free plugin

When talking about the best of the best, SEMRush comes to mind. Used by SEO experts, marketers bloggers, and business owners alike. This plugin provides a comprehensive set of tools to grow your traffic.

It helps you to find organic keywords and search terms that you can easily rank for. It allows you to have research your competitors and check which keywords they are using and how you can actually beat them!

It also helps improve website content creation. This plugin integrates well with WordPress and helps you write more SEO-friendly content.

More of its features:

  • All-inclusive Suite for your marketing Workflow
  • Keyword research
  • On-page SEO
  • Local SEO
  • Rank Tracking
  • Social Media Management
  • Market Analysis
  • Paid Advertising
  • Website Monetization

Get SEMRush



These handy WordPress plugins help you set-up SEO friendly redirects on your site. It helps you fix 404 errors by setting up redirects.

Broken Links can affect your site’s SEO and create a bad experience for your users. If you have a blog for some time, then you must check it from time to time to avoid broken links.

Other features included are:

  • Add HTTP headers
  • Full logging
  • Conditional redirects
  • Redirect manager
  • Migrate Permalinks
  • Fine-grained permissions
  • Import and Export
  • Apache & Nginx support
  • Totally FREE

Get Redirection


Akismet free plugin for WordPress
Spam hurts websites, and you don’t want your WordPress site to be afflicted with spammers in the comment section. 

By checking comments against the Akismet Web service, the plugin intercedes spammers, allowing you to review and check comments through that section on the administrator page.

More of its features:

  • Status history
  • Moderator friendly
  • Allows URLs to be displayed

Get Akismet


Wordfence Security – Firewall & Malware Scan

There is no quicker way to kill your marketing strategy than to have your WordPress site hacked, This is a problem on so many levels, including the time, money, and effort it can cost you to get back up and running, not to mention its impact on your search engine rankings.

Wordfence is a plugin designed to protect your WordPress website from malware and hackers and phishing alike

Some of its features are:

  • blocking Features
  • Security scanner
  • Login Security
  • Centralized command
  • Security Tools
  • WordPress Firewall

Get WordFence

Contact Form 7 

Contact Form 7 free WordPress plugin

Engagement comes in different forms. From blog posts to comments, to social media sharing, you would want to achieve boosting engagement in any means possible.

Another form of it is direct contact with your subscribers, readers, or Patreon via email. This starts with someone making connections through your site. this is where Contact Form 7 plugin comes in.

With this plugin, you can add bulk contact forms to your website, all are easily customizable to suit your taste and of your audience

Some of its included features:

  • Docs and Support
  • Privacy checker
  • reCaptcha
  • Akismet compatible

Get Contact Form


Duplicator free WordPress plugin

It is a tailor-fitted solution that lets you take your WordPress site and create duplicates of it on another server! you can use this plugin when transferring your site to another host, creating staging sites, or even making copies of your site for development.

No matter how big your site is or what content you have, this plugin works every time, all the time. the export packages have a form of installable web scripts, and there are tutorials to help you out!

Some of its best features are:

  • Manual backup of whole or part of WordPress site
  • bundle and entire site for easy reuse or distribution
  • Full migration
  • Transfer from one host to another.

Get Duplicator



This plugin is a database-maintaining one. It takes a look into your site’s database and optimizes anything.

Some of the things it will do include cleaning, erasing deleting spam and unwanted comments, broken links, post metadata errors, and other several similar operations

Included features are:

  • Clean up function
  • Delete functions

WP Sweep

Really Simple SSL

Really Simple SSL - free WordPress plugin

The safety and security of web hosts are what Really Simple SSL is all about. This plugin helps in the integration of free SSL certificates, to make your WordPress Site safer overall. 

Using it is so simple and doesn’t involve all the headaches of any server-level work. As soon as it’s installed, you’ll be guided by its intuitive setup wizard, and voila! Safe and secure website!

Some of its features are:

  • SSL detection for WordPress
  • HTTPS redirection
  • Siteurl and homeurl changed to https
  • Change of insecure content to HTTPS
  • PHP set cookies

Get Really Simple LLC



WordPress sites are known for not leaning toward multilingual websites. The thing is if you want to publish more than one language version of your articles or content, you are going to need a plugin to do that.

And that is where TranslatePress comes in. it comes with an easy-to-use interface that integrates itself with the standard customization user interface in WordPress.

Added features are:

  • Multilingual translations
  • uses Google Translation API
  • SEO Pack
  • Extra Languages
  • Automatic translation
  • Navigation based on language.

Get TranslatePress

Facebook Comments

Purpose: an easier website commenting system

facebook comments

Comments are a great way to improve reader engagement, but they may arise many issues on the website, such as spam, bloat, and user’s reluctance to register.

If you are on the fence about which commenting system to choose, Facebook Comments can be a great way to go. Using this plugin, you enable website visitors to use their Facebook profiles to leave comments. It simplifies the whole process of commenting for people and allows them to share their comments via Facebook optionally.

The plugin is highly customizable: you can change color schemes, text color, font size, disable the plugin on the chosen pages, etc.

Get Facebook Comments

A final word on the free WordPress plugins to improve your site

So we’ve tried to cover plugins that are aimed at furthering your website improvements at different aspects – from the look (design and editing tools) to more techy SEO and performance optimization solutions. However, what looks good on paper may not work in practice – so don’t hesitate to give them a try and see whether they work for you!

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A team of WordPress experts that love to test out new WordPress related software, WordPress plugins and WordPress themes.