A slow loading website is a death sentence to your online business. It might sound a little harsh, but it’s true. The moment a visitor lands on your site they’re making judgments and decisions about whether or not you should be trusted. And if you have a slow loading site, this is strike one against … Read more
Hosting can be a tricky business. You have dozens of options to choose from, all promising to be the best host for the job. Chances are after a lot of research you settled with your current host. But, not all hosts are created equal. Choosing a low-quality host will impact the level of service you’re … Read more
You already know the importance of having a WordPress site that loads incredibly fast and doesn’t crash when one of your posts goes viral. Plus, you want a site that has a high level of security and can easily scale. Your host will either support these goals or detract from them. If you’ve been thinking about switching hosts, then managed WordPress hosting has probably come up on your radar.
Have you spent hours trying to remember where you put a simple document? Have you tried to get in touch a team member and had to wait days for a response? Or worse, have you missed a crucial deadline, because you didn’t have an overarching view of how your project was moving along? As your … Read more
Are you curious why content marketing doesn’t seem to work for every business? A lot of business owners believe that simply having a blog will be enough for a steady stream of new customers to start pouring in. Sorry, that’s not how it works. Your content isn’t doing anything except sitting there taking up virtual space, unless you align it with your business goals.
If you’re selling anything online, whether it’s a product or service, then you’re going to rely on solid copy. Sadly, tons of websites out there have copy that’s unconvincing and ineffective. It doesn’t make you want to buy or take action. The only action you’ll be taking is hitting the back button.
When was the last time you read a marketing or business blog that made your hair stand on end? It’s probably been a while, or never. Sadly, most business content is boring and tired. You mindlessly scroll through it, or decide to pass on the post before you even click on the headline. Most business writing feels like it was written by a robot, for robots.
Content marketing is a long-term game. If you want instant results, your time is probably best spent on a different strategy. Each piece of content you produce only makes a very tiny splash. But, it’s the cumulative impact of all this content that results in a giant wave, flooding the Internet with your content.